For years, India’s PropTech story has revolved around discovery – faster searches, cleaner listings, virtual walkthroughs and intuitive real estate apps. Helpful innovations, but none of them touched the issue that sits quietly beneath every home, every project and every investment in this country.
Unverified land.
The single biggest reason India’s real estate ecosystem remains complicated, risky and emotionally stressful is because buyers still depend on scattered paperwork, verbal assurances and legacy assumptions. Despite the rise of technology, land verification has barely evolved. And that is the exact gap BuyMePlot is trying to close.
“We don’t have a real estate crisis in India,” says Manu Agarwal, Founder of BuyMePlot. “We have a verification crisis. People trust documents they don’t fully understand. They trust intermediaries who don’t always have the full picture. They trust the process because they don’t know how broken it actually is.”
Agarwal’s observation comes from years of watching families fall into disputes despite having “complete papers.” He recalls cases where properties were registered but not mutated, where deeds were clear but the chain of title had missing years, where buyers paid full price only to discover encumbrances no one told them about.
“Registration is not verification. Title is not clarity. And ownership is not obvious,” he says. “That misunderstanding costs people time, money and sometimes their peace for decades.”
It is this gap – between what buyers think they are buying and what they are legally securing – that forms the foundation of BuyMePlot’s mission. The startup doesn’t position itself as a property seller. Instead, it builds a trust layer beneath the sale. It begins where every other platform ends.
BuyMePlot’s model focuses on detailed title-chain checks, litigation screening, and paperwork clarity. But Agarwal insists the core innovation is not legal complexity – it’s simplification. “Verification shouldn’t feel like homework. It should feel like clarity,” he says. “A buyer should know exactly what they are stepping into. No surprises. No hidden risks. Just clean information.”
The timing for this shift is significant. North India’s land markets – from Delhi NCR to Lucknow, Vrindavan, Mohali and Dehradun – are seeing rapid appreciation driven by infrastructure growth, airport corridors, tourism demand and migration trends. As prices rise, so does the need for transparent due diligence.
“Land is legacy,” Agarwal says. “People buy it for security, for the next generation, for emotional reasons. But legacy has to rest on legitimacy. Without verification, it becomes a gamble instead of an asset.”
The larger vision behind BuyMePlot is to create what Manu Agarwal calls “India’s trust infrastructure for land.” A system where verification becomes standard, not optional. Where a buyer doesn’t have to navigate revenue records, encumbrance certificates and zoning plans alone. Where clarity becomes accessible.
The change may look subtle today, but its impact could be significant in the years ahead. PropTech 1.0 helped Indians find property. The next phase, led by platforms like BuyMePlot, may finally help them secure it.
“Buying land shouldn’t be a leap of faith,” Agarwal says. “It should be a decision backed by certainty. We’re here to build that certainty.”
